UIUX + Product Design
Product Designer Focused on Activation and Adoption UX
Helping AI and SaaS products transform complex systems into intuitive experiences users trust and consistently use.
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View My Works
Projects Shipped
05+
Hours of Designing
4,876
Design Systems
08+
Design Experience
03 Years
Highlights From Most Curated Projects.
DailyBloom IBS : Hypnotherapy
2025
View Case Study
DailyBloom IBS : Mobile app
2024 - 2025
Under NDA
DailyBloom IBS : website
2024
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EBS : Digital Library
2024
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About me.
I’m Pranay Kumar Sarkar, UIUX + Product Designer based in India with 3+ years of experience shaping user-centered digital products across Healthcare, EdTech + AI, SaaS, and B2B domains.
My journey into design began with a simple curiosity! “How people think, feel, and interact with technology.” Over time, that curiosity evolved into a deep passion for building experiences that simplify lives, empower users, and create lasting value.
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Testimonials
What they say.
I’ve been fortunate to collaborate with truly kind & exceptionally talented people.
I’ve had the pleasure of working closely with Pranay, and I can confidently say he is a valuable asset to any team. As a quick learner, he effortlessly grasps new concepts and applies them effectively in his work. His strong sense of design ensures that every project he touches is both visually appealing and user-friendly.
Sajin Philips
Associate Director Design @ MaterialPlus | Ex- Dr. Reddy’s
Pranay delivered exceptional UI/UX Freelance work across multiple AVAGS projects, including an E-Book Reader web app, DVL branding and landing page, and BCI logo and website. He blends strong design thinking with visual clarity, reliability, and a sharp understanding of users and business goals.
Arun Chauhan
Founder & Marketing Director @ AVAGS Information System
Worked with Pranay at VMA Tech Labs was a strong partnership. He brought clarity, structure, and user-first thinking to every design challenge. His ability to collaborate with tech and product teams, translate ideas into scalable UX, and raise overall design quality made a real impact on project outcomes and team confidence.
Nitin Jain
UIUX Designer @ Yellow Slice | VMA Tech Labs
FAQ’s
A few queries
I often get.
Here are some quick answers to the most asked questions.
What is your design process?
My design process typically begins with a deep dive into understanding your business goals and user needs.
What type of design work do you do?
I design 0→1 Product-led experiences that improve usability, conversions, and long-term retention,
Are you open to full-time or freelance roles?
Yes, I am open to remote full-time roles and selected freelance projects that value thoughtful, outcome-driven design.
How quickly do you understand new projects or domains?
I adopt quickly. My experience across different domains (Healthcare, IT Solutions, SaaS and much more) helps me structure ambiguity fast and get clarity early.
What do you need from to get started?
A simple brief, your product’s goal, your users and any reference you like. I help shape everything else.
How do you ensure your designs stay User Centred?
By grounding decisions in research insights, behavioral cues and continuous iterations - not assumptions.